How to Stop the L.L.Bean Catalog by Account, Phone or Mail
Why the L.L.Bean Catalog Keeps Coming
L.L.Bean only takes catalog requests from you, not from a service acting for you. Its catalog preferences page says that after "careful consideration of customer service, data protection, privacy and fees, L.L.Bean no longer honors requests made by" third-party catalog opt-out services. If you signed up with one of those services and the catalog still arrives, that is why. To stop this catalog you have to contact L.L.Bean yourself.
There are three ways to do it: your online account, a phone call, or a letter. All three are free. The same page says, "We do not think you should have to pay third parties to opt out of catalog mailings."
Your address can reach the L.L.Bean list in more than one way. The L.L.Bean privacy policy lists "Catalog Request History" among the things it keeps about you. It also says L.L.Bean gets some information "from third-party data suppliers that help us update our files," and that it may share your information "with data brokers for data enrichment and marketing." So when you ask L.L.Bean to stop the catalog, also ask it to keep your name off the lists it shares.
How to stop the L.L.Bean catalog: step by step
Change your settings in your account. Log in at llbean.com, click "Catalog Settings," then "Update Catalog Mailing Preferences." The catalog preferences page says this is where you change "the frequency or type of catalogs you receive." The bigger changes, such as coming off the mailing list completely, are on a separate list of things to ask L.L.Bean for directly. If you want no catalogs at all, also do step 2 or step 3.
Call customer service. Call L.L.Bean at 800-441-5713, or 888-867-1932 for Spanish. Both numbers are on the catalog page. The page lists five requests you can make, so ask for the ones you want:
- take your name off the mailing list
- keep your name off L.L.Bean's shared lists
- stop duplicate catalogs
- limit which L.L.Bean catalogs you get
- send catalogs to a new address for a set time
Have a recent catalog in front of you, so you can read your name and address exactly as they are printed on the label.
Or write to L.L.Bean. Mail your request to L.L.Bean Inc., Dept CFM, Freeport, ME 04033-0001. The catalog page asks you to "include a note of instruction and, if mailing your request, the catalog label showing your mailing address." Cut the label off a recent catalog, put it in the envelope with a short note, and say which of the five requests you want.
Use DMAchoice for other mailers, not for L.L.Bean. DMAchoice is the mail preference service run by the Association of National Advertisers. Its FAQ says that if you have bought from a company in the past two years, "you will need to ask them to be removed directly." That applies to most L.L.Bean customers, and L.L.Bean does not take outside requests anyway. DMAchoice is still useful for catalogs from companies you have never bought from.
What to expect after you ask
L.L.Bean does not publish a processing time. Its privacy policy says: "Because catalogs are planned in advance, you may still receive mailings after we process your request." So one or two more catalogs may arrive after you call or write. They were most likely printed and labeled before your request went through.
If catalogs keep coming after that, look at the label on the newest one. If the name or address is even slightly different from the one you gave (a middle initial, a missing apartment number, an old street name), L.L.Bean may have more than one record for you. Call again, read out that exact label, and ask L.L.Bean to stop duplicate catalogs. That is one of the five requests on its catalog page.
Watch what happens after your next order. PaperKarma's L.L.Bean listing warns that "a later order can add you back." If you buy from L.L.Bean again, check your catalog settings in your account afterwards.
Catalogs and emails are separate
Stopping the catalog does not stop L.L.Bean's emails, and stopping the emails does not stop the catalog. The catalog page sends you to My Account and "email settings" to manage emails. The privacy policy adds that you can also use "the link provided at the bottom of each email." Handle the two separately.
Credit card offers and shared data
The privacy policy says L.L.Bean may share your information with "our credit card provider to provide you with offers to apply for a credit card from CitiBank," which issues the L.L.Bean Mastercard. If you also get pre-approved credit card offers in the mail from many different banks, the FTC points to OptOutPrescreen , run by the major credit bureaus. You can opt out for five years or for good, online or by calling 1-888-567-8688.
L.L.Bean's website also has a "Do Not Sell or Share My Information" link at the bottom of its pages, including the catalog page. Use it if you want L.L.Bean to stop sharing your data for marketing, on top of stopping the catalog.
Stop the other catalogs too
Opting out of L.L.Bean does nothing for the other catalogs in your mailbox. For those, three services can help, and our comparison of DMAchoice, PaperKarma and Catalog Choice explains which to use when.
- DMAchoice. The FTC says it "will stop most, but not all, promotional mail." The DMAchoice FAQ lists the fee as "$8 for online and $9 for mail-in registration," says your choices are kept for 10 years, and says to "allow 90 days for your request to take effect." You can keep up to five mailing addresses in one profile.
- Catalog Choice. A free nonprofit service. Its FAQ says it "may take 6-8 weeks" to stop mail from a company, and warns that "there is unfortunately no law requiring companies to honor opt-out requests."
- PaperKarma. An app: you take a photo of a mailer and PaperKarma sends the opt-out request. Its L.L.Bean listing says the first four requests per household are free. It will not help with L.L.Bean itself, for the reason at the top of this page.
For the full method across every catalog, read How to Stop Getting Catalogs in the Mail . Want to stop all junk mail, not just catalogs? OptOut.ws has a guide on how to stop junk mail .
Frequently asked questions
Will DMAchoice or Catalog Choice stop the L.L.Bean catalog? No. L.L.Bean's catalog page says it "no longer honors requests made by" third-party opt-out services. Contact L.L.Bean through your account, by phone or by mail.
Do I need an L.L.Bean account to opt out? No. The account is the quickest way to change how often catalogs come, but a phone call to 800-441-5713 or a letter to Dept CFM works without one.
Does it cost anything? No. Contacting L.L.Bean directly is free, and the company says you should not have to pay anyone to opt out.
I moved. Can I keep getting the catalog at my new address? Yes. One of the five requests on the catalog page is to keep getting catalogs at a new address. L.L.Bean asks you to send "the new information and timeframe it will be in effect."
References
- Catalogs: Choose the Catalogs You Want — L.L.Bean
- Privacy Policy — L.L.Bean
- Frequently Asked Questions — DMAchoice, Association of National Advertisers
- How To Stop Junk Mail — Federal Trade Commission
- OptOutPrescreen — Consumer Credit Reporting Industry
- FAQ — Catalog Choice
- How to Stop L.L. Bean Junk Mail — PaperKarma
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